Gaming convention exhibitor booths

If you’re an eSports, virtual reality, or videogame enthusiast, you’ve probably been keeping an eye out for this year’s gaming conventions. Gaming conventions often include booths, showcases, and conferences focusing on new innovations and releases in the world of gaming. For independent developers and massive studios alike, these conventions give exhibitors the opportunity to show off their recent work to an audience of targeted consumers and investors.

Lately, game developers have taken an interest in producing a more immersive experience for their consumers. From platforms like Facebook’s Meta to the screens and headsets used in virtual and augmented reality, the gaming industry is moving towards ultimate immersion. But how do we demonstrate these new products to the attendees at gaming conventions? Here are our tips for making the most out of the convention experience.

Make the most of your investment

Most people are aware that there are costs associated with presenting at a convention. However, the true cost to be an exhibitor in a gaming convention is elusive. There are many hidden costs that a first-time exhibitor may not consider, such as booth space, booth building, gear for demos, and staff. Unless you happen to live near where the convention is held, there are also bound to be personal travel costs. And that’s without factoring in the costs necessary to make you stand out from the competition.

These expenses may be daunting to an exhibitor, particularly one showcasing an independent game. However, the connections you build at gaming conventions can be priceless, and will often help you exceed whatever money you spent on marketing and display. These types of conventions are an excellent venue at which to build brand awareness among consumers, investors, and other businesses. The networking opportunities alone make participation in gaming conventions an excellent way to promote your product.

Show off what you have to offer

In addition to the practical elements of setting up gaming convention exhibitor booths, you have to think of the marketing elements. How are you going to present yourself, your product, and your business in order to attract attendees?

Recent eSports growth stats reveal that the eSports industry has grown exponentially. While this provides new opportunities for developers, it also presents more competition. As a result, you need to separate yourself from the crowd. Using immersive augmented reality screens to display and demonstrate your product or gameplay will set you apart from all the rest of the booths showing their demos on television screens. Digidome’s signature AR screens can help take your exhibitor booths to the next level – so you can wow the competition.